It's not a toothpaste, I brush with regular toothpaste, then I lightly brush the gel over their teeth, especially their back molar cuz that's where they get plaque sometimes. It works awesome. It loosens up the plaque and makes it much easier for it to brush off the next day. I'd say it works pretty well, as my girls have no plaque at all on their teeth right now. If I skip a day brushing and using the gel, they get a tiny bit on their back molar.
The gel works better then the spray. I have the spray too, but I haven't used it yet. The gel lasts FOREVER. I use mine often (at least 3x a week, but strive for everyday), and still haven't used the whole bottle in 6+ months on BOTH my girls. So it's worth it.
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