It has more ingredients than ZP which can be a deal breaker for those with allergies or sensitive tummies. But I think the ingredients look good. I would like to see the deletion of the pumpkin, rosemary, avocado, salt, and tocopherols. All can cause allergies in dogs. Other than that, it would certainly be a step up from kibble, but IMO not as good as ZP. I wonder who the manufacturer is?
Ingredients - Beef, Beef Liver, Beef Heart, Beef Kidney, Natural Vegetable Glycerin, Ground Beef Bone, Pumpkin, Inulin (from Chicory), Rosemary, Potassium Chloride, Choline Chloride, Avocado, Betain, Sea Salt, Tocopherols (Vitamin E Supplement), Kelp, Parsley, Pomegranite, Zinc Proteinate, Zinc Sulfate, Iron Sulfate, Iron Proteinate, Copper Sulfate, Copper Proteinate, Sodium Selenite, Manganese Proteinate, Niacin Supplement, Calcium Pantothenate, Manganous Oxide, Vitamin A Supplement, Riboflavin Supplement (Vitamin B2), Vitamin D3 Supplement, Ethylenediamine Dihydriodide (source of iodine), Thiamine Mononitrate (Vitamin B1), Vitamin B12 Supplement, Pyridoxine Hydrochloride (Vitamin B6), Folic Acid
"Having heard all of this, you may choose to look the other way.....
but you can never say again that you did not know." William Wilberforce 1759-1833