So they are saying, in a roundabout way, that grocery store meats lack omega 3's - which is TRUE. That's why we supplement with fish oils. I think that vegetable matter is a little harder for a dog to assimilate, but there could be some benefits from using a supplement so high in fatty acids.
Many raw purists wouldn't like the veggies or fruits added, but they are further down the list.
Bottom line - I might give this product a try and use it in rotation with Nupro. It looks interesting to me!
I agree with Tracy. It looks good overall and certainly couldn't hurt. I might be interested in trying it one day too. If anyone tries it I'd be glad to know what you think of it and how your dogs do on it.